Free tools

Free ad tools & calculators

Quick, no-signup calculators for the numbers paid advertisers actually reach for, plus copy previews and tracking helpers. Everything runs in your browser — nothing is stored, nothing is sent anywhere.

Performance

ROAS Calculator

Enter ad spend, revenue, and profit margin to get ROAS, ACOS, break-even ROAS, net profit, and ROI in one place.

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Performance

CPC, CPM & CTR Calculator

Enter ad spend, impressions, and clicks to get cost per click, cost per 1,000 impressions, and click-through rate — plus CVR and CPA.

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Growth

CAC, LTV & Payback Calculator

Work out customer acquisition cost, lifetime value, the LTV:CAC ratio, and payback period before you scale ad spend.

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Testing

A/B Test Significance Calculator

Enter visitors and conversions for two variants to get conversion rates, uplift, z-score, p-value, and whether the result is significant.

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Budget

Meta Lifetime Budget Pacing Calculator

Check whether a Meta lifetime-budget campaign is on track, under-pacing, or burning too fast for the time it has left.

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Budget

Google vs Meta vs LinkedIn Budget Split Calculator

Compare Google, Meta, and LinkedIn by CPC, conversion rate, value, and margin to decide where a first ad budget should go.

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Tracking

UTM Builder for Paid Ads

Build clean campaign tracking URLs for Google, Meta, LinkedIn, email, and influencer campaigns without breaking existing query parameters.

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Creative

Google Search Ad Preview & Headline Checker

Preview a search ad, check headline and description lengths, and see whether your copy has enough usable assets before launch.

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Creative

Meta Ad Copy Preview & Character Checker

Preview Facebook and Instagram feed ad copy with primary text, headline, description, and CTA length checks.

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Conversion

Landing Page Ad Readiness Checklist

Score a landing page before paying for traffic: offer clarity, tracking, mobile layout, load speed, conversion path, and trust signals.

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Stop reaching for calculators

These tools answer one question at a time. AdFlint watches every campaign across Google, Meta, and LinkedIn continuously — ROAS, pacing, break-even, and budget reallocation handled automatically from a single dashboard.