The Right Way to Run Ads Depends on Your Situation

Three options exist for managing your advertising: hire an agency, do it yourself, or use AdFlint. Each has tradeoffs. Here's how to choose.

Quick comparison

Monthly cost

DIY

Free (your time)

Agency

$2k–$10k/mo

AdFlint

Free, or $20–$50/mo

Setup time

DIY

Weeks to learn

Agency

2–4 week onboarding

AdFlint

Under 10 minutes

Expert required

DIY

Yes

Agency

Provided (expensive)

AdFlint

No — AI handles it

24/7 optimization

DIY

No

Agency

Rarely

AdFlint

Yes

Platforms covered

DIY

1–2 (complexity limits)

Agency

2–3 typically

AdFlint

Google, Meta, LinkedIn

Transparency

DIY

Full

Agency

Limited (black box)

AdFlint

Full — review everything

Deep-dive comparisons

When each option makes sense

Choose AdFlint if...

  • You want ads live fast without an agency budget
  • You're running on a lean team or solo
  • You want to test multiple platforms simultaneously
  • You'd rather pay for results than retainers

Choose an agency if...

  • You have $5k+/month for full-service management
  • You need high-touch, dedicated account strategy
  • Your campaigns are unusually complex (large catalog, global markets)

Go DIY if...

  • You genuinely enjoy learning ad platforms
  • You have 10+ hours per week to dedicate to optimization
  • You only need one platform and want total manual control

See if AdFlint works for your business

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